This podcast episode explores the journey, challenges, and success of Kolewe Customs, a business specializing in color change wraps and vehicle wraps. Owner Justin Kolewe shares his beginnings in graphic design and how he identified the market need for color change wraps. He discusses the growth of his business, the importance of delegation and operational efficiency, and the balance between work and personal life. The episode also touches on the significance of focusing on high-profit activities, optimizing business processes, and having a strong sales and marketing plan for business success.