Game-Changing ravel Using AI w/ Ross Borden - Ep - 550 - Lunch With Norm

This podcast episode explores the application of generative AI in the travel industry, specifically focusing on an AI-powered travel assistant called GuideGeek. The speaker highlights the benefits and challenges of using generative AI in travel, and discusses the features and capabilities of GuideGeek. The episode also touches on the importance of loyalty programs for business travelers, the development of the AI chatbot, the use of Gen AI for writing ads, and OpenAI's business model. Overall, the episode emphasizes the role of AI in simplifying the travel planning process while acknowledging the need for caution and human intervention.