This podcast episode explores the experiences and opportunities of selling on Walmart's e-commerce platform. The guest speaker, Matt Kubancik, CEO and co-founder of Guardian Baseball, shares insights into the evolution of Walmart's e-commerce platform and emphasizes the importance of building relationships within the e-commerce community. The episode also highlights Walmart's success in offering high-quality products at lower price points, their strategic partnerships with popular brands, and their commitment to elevating their product selection. It discusses the challenges and advantages of selling on Walmart compared to Amazon and the benefits of leveraging social media platforms like TikTok for e-commerce growth. The episode concludes with a discussion on the advertising side of managing Walmart accounts and highlights the improvements seen in recent months. Overall, the episode showcases the potential of Walmart in the e-commerce market.
