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When making a decision about when to add a new clinician to a growing practice, it’s easy to default to making this on an emotional basis. You may think, “I’m crazy busy, and can’t possibly keep up this pace – we need to hire a new doctor!” Or, you’re hearing from your colleagues, “OMG, I can’t keep up – too many new patients – we need to add someone right away!” or you hear from one of your patients, “Wow, it took me 3 months to get this appointment!”

All of these things are important to consider, AND to measure. You and your colleagues may well be working beyond your capacity. The question becomes, is that because you’re at 110%, or are you all at 150% or beyond of your capacity? When you get that new person hired and everyone returns to 100% (or maybe a little less to take a breather), how much of a full practice is actually there? If there are three of you currently, and you all feel overwhelmed because you’re all at 110%, in reality, you have 30% of a new practice to hand to someone. The rest of it will need to fill organically over time. Even with some excellent marketing strategies, it will take many months, and there is a cost to that.

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Episode 26: Adding New Clinicians to Your Practice - Recruiting or Dating?

Medical Money Matters with Jill Arena