Curtis Matsko's $175M Leather Empire Was Planned One Day At A Time

Curtis Matsko, founder and CEO of Portland Leather Goods, discusses strategies for connecting daily actions to annual business plans. Matsko emphasizes the importance of setting "ideal" goals based on desired outcomes rather than relying solely on historical data. He advocates for breaking down annual targets into monthly, weekly, and daily goals to proactively identify and address potential challenges. Matsko highlights the significance of product quality and customer retention, noting that 50% of Portland Leather Goods' revenue comes from repeat customers. He stresses that businesses must adapt and innovate continuously, shedding old practices to achieve new levels of growth.