
The podcast explores the role of NAD, a crucial molecule for cellular energy, mitochondrial function, and DNA repair, in health and aging. Robert Fried, CEO of True Niagen, discusses how NAD levels decline with age and metabolic stress, impacting the body's ability to produce energy and repair damage. He highlights research indicating that elevating NAD levels via nicotinamide riboside (NR) can improve mitochondrial biogenesis and cellular resilience. Fried cautions against direct NAD supplementation due to bioavailability issues, advocating for NR precursors like Niagen. The conversation touches on potential applications of NAD research in Parkinson's disease, cosmetics, and fatigue-related conditions like long COVID, while also addressing concerns about cancer risk and the importance of quality certifications in the supplement industry.
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