This chapter delves into the changing landscape of the United Autoworkers Union (UAW) under the leadership of Sean Fane. Fane takes a direct and transparent approach, prioritizing the needs of union members. He utilizes social media to connect with the membership and aims to revitalize the UAW. The chapter discusses the contract negotiations between the UAW and the big three automakers, highlighting Fane's ambitious demands for better pay, work-life balance, and job security in the electric vehicle industry. However, meeting all of Fane's demands is challenging, and the contract agreement may fall short of expectations. The negotiations have taken a confrontational approach under Fane's leadership, with him openly sharing the automakers' counter proposals. The possibility of a strike by UAW workers looms if a satisfactory contract agreement cannot be reached. Fane's leadership style represents a changing moment in the US labor movement, where workers are demanding more. The chapter explores the growing energy among union leaders and the potential for a contentious round of talks and a strike.