
In this episode of the Perpetual Traffic podcast, Ralph Burns rebroadcasts a show with John Moran from Tier 11, focusing on the Meta Andromeda update and creative diversification. They discuss how they decreased the cost to acquire a new customer from $44 to $25 in just 10 days by implementing Meta's recommendations and iterating creative assets. They emphasize the importance of creative diversification, ensuring ad creatives are significantly different and in harmony with the ad copy. Ralph also introduces a limited-time offer for a creative diversification package, including media buying and the Tier 11 Data Suite, aimed at helping businesses plan and succeed in 2026 with Meta advertising.
Sign in to continue reading, translating and more.
Continue