Steve Richard whose mission in life is to help as many sales professionals as possible to become wildly successful. He has been featured in numerous publications including The Harvard Business Review, The Washington Business Journal, and The Washington Post. Outside of work, Steve enjoys scuba diving, skiing, running, and people-watching. He’s from Arlington, VA, with his wife Ellen and their 4 kids all under the age of 7.

Famous Five:

Favorite Book? – RSVP Selling
What CEO do you follow? – Tony Bates

Favorite online tool? — Owler
Do you get 8 hours of sleep?— No
If you could let your 20-year old self, know one thing, what would it be? – “You got to start with the technology company in the beginning because you’re going to create much more impact on people’s lives”

Time Stamped Show Notes:

01:58 – Nathan introduces Steve to the show
02:45 – Steve shares the idea of ExecVision
03:17 – ExecVision is a SaaS business
- 03:20 – There are 50 organizations who are currently using ExecVision
03:34 – ExecVision allows you to access, analyze, and share call records
04:20 – Average pay per user per year and how it ranges per sales person
04:54 – Average MRR
05:24 – Sales professionals love ExecVision
06:04 – ExecVision has coaching requests for their customers
06:37 – Every month there’s a high volume of requests for coaching
07:13 – ExecVision has voice recognition
07:52 – Richard shares how their customers find valuable keywords in ExecVision
09:15 – Richard was running Vorsight before ExecVision
- 09:50 – People pay per meeting
- 10:02 – Richard used the profitability of Vorsight to fund ExecVision
10:15 – Richard has raised capital for ExecVision
10:58 – Richard shares what drives them
11:38 – They have raised around $1M
11:50 – Richard acquired ExecVision in April, 2015
12:07 – None of the original people from ExecVision are still working with the company, but they have equity
12:26 – Retention is 90% annually
13:38 – CAC
14:42 – Total head count is 15
14:55 – ExecVision is based in Arlington, Virginia
15:27 – First year revenue
16:08 – Connect with Richard through Call Camp
18:30 – The Famous Five

3 Key Points:

Use your stress to CREATE an idea to relieve that stress.
Sales professionals who analyze and assess feedback well WILL improve in their field.
Make something that adds value to people’s lives.

Resources Mentioned:

Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments
Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel
Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal
Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
Jamf – Jamf helped Nathan keep his Macbook Air 11” secure even when he left it in the airplane’s back seat pocket
Call Camp – Steve’s Call Camp Movement website
Show Notes provided by Mallard Creatives

EP 532: $1m Raised, $70k MRR to Record Sales Calls and Coach with ExecVision's Steve Richard

SaaS Interviews with CEOs, Startups, Founders