This episode of the Serious Sellers Podcast, "The Weekly Buzz," hosted by Carrie Miller, delivers updates on e-commerce news. Key topics include Amazon's clarification on variation theme removal, the launch of a new YouTube channel for the podcast with a contest, Amazon's resumption of Google shopping ads internationally (excluding the U.S.), and Walmart's new initiatives from their "Let's Grow" conference, such as tying the marketplace to physical stores and faster delivery options. Shivali Patel introduces a simplified mode in Helium 10's Blackbox tool. Bradley Sutton provides a training tip on using Helium 10's custom rules for ad management. The episode also covers Amazon's reinstatement of meltable inventory, changes to FBA liquidation and donation programs, account health assurance, and optimized targeting for sponsored display conversion campaigns.
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