This podcast episode discusses the business models and strategies of several ad tech companies, including Airmatic, AirTory, and Perk. The episode highlights the use of custom ad unit templates to enhance performance, the adoption of impression-based pricing structures, and the benefits of simplicity in the ad tech industry. Additionally, the episode shares insights into the founding and funding of these companies, emphasizing the importance of cash flow, perseverance, and creative consolidation strategies.
