This podcast episode features Tezza, an Instagram icon, photographer, entrepreneur, and founder of the Tezza app. She emphasizes the importance of consistency and spreading efforts across multiple platforms to reach a wider audience. Tezza highlights the value of confidence, creativity, and finding your unique voice in the influencer space. She discusses her journey in monetizing presets and the evolution of her product line, emphasizing the need for listening to customer feedback and developing products that meet their needs. The episode also touches upon the challenges and marketing strategies involved in launching a new product, with the speaker sharing their experience with launching a collage kit. The episode concludes with Tezza emphasizing the importance of email marketing as a crucial aspect of business growth and her plans for the Tezza app, which include expanding the creative community.
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