In this episode of the Serious Sellers Podcast, Bradley Sutton provides a training session and AMA (Ask Me Anything) related to Helium 10 ads. He shares a success story of a Helium 10 ads customer and his own experience of improving ACoS by using Helium 10 ads. Bradley explains how to perform an account audit to identify and stop wasteful spending, structure campaigns for better communication, and set up rules for keyword harvesting and bid management. He also discusses the advanced strategy of day parting or scheduling to optimize ad performance based on the time of day. The episode concludes with a Q&A session where Bradley answers listener questions about campaign strategies, keyword isolation, and other Helium 10-related topics.
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