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Vivian Tu, widely recognized as "Your Rich BFF," is a financial literacy advocate, content creator, and former Wall Street trader turned personal finance educator with over 3.2 million followers on TikTok and 800,000+ on Instagram. With a mission to make financial knowledge accessible and engaging, she creates relatable and informative content across social media platforms, empowering millions to take control of their money. Vivian's expertise spans topics like budgeting, investing, and building wealth, often demystifying complex financial concepts with humor and practical advice. Her unique ability to break down financial jargon into digestible insights has garnered her a dedicated community of over 4 million followers across platforms. As a trusted voice in personal finance, she has been featured in major media outlets such as CNBC, Bloomberg, and Forbes.