Growing the Right Agency Team to Win Back Your Time with Jacob Baadsgaard | Ep #782

This episode explores the challenges and strategies for scaling an agency, particularly focusing on overcoming revenue hurdles and refining client acquisition processes. Against the backdrop of Jake Baadsgaard's 13-year journey building Disruptive Advertising, the discussion highlights the initial struggles of undercharging and the importance of confidently renegotiating rates. More significantly, the conversation delves into the transition from freelancing to agency ownership, including the complexities of partnerships and the crucial role of clear buyout agreements. For instance, Jake details his experience with a partner, outlining a preemptive agreement that simplified their eventual separation. As the discussion pivoted to scaling beyond the million-dollar mark, Jake identified key challenges in sales delegation and client selection. He emphasizes the importance of focusing on viable businesses and systematizing processes to reduce churn. Ultimately, the episode underscores the need for clarity in defining ideal clients and processes to achieve sustainable agency growth, emphasizing the importance of working smarter, not just harder.