In today's episode, Chris shares how AI will completely redefine GTM strategies over the next 18 months, including its impact on RevOps, marketing efficiency, and SaaS companies overall.

Key topics include:

How AI is transforming low-level marketing, design, and ops roles.
The shift towards smaller, AI-enabled teams with higher efficiency.
Why "free advice" from platforms like LinkedIn can be costly for businesses.
The future of intellectual property and thought leadership in a world driven by AI.
The critical need for CFOs to lead go-to-market efficiency and strategy.
Restructuring RevOps for transformational growth.
How smaller, agile companies can outpace legacy SaaS giants.
Predictions for 2025 and beyond: The convergence of AI, SaaS, and results-oriented pricing.

Chris also discusses his evolving philosophy on entrepreneurship, leadership, and content creation.

Listen to today's episode to learn how you can prepare for the future of GTM, and win.

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Thanks to our friends at Hatch for producing Revenue Vitals, and all of Chris’s short-form video and YouTube content. Hatch is a video-first content agency that creates short-form video content, video podcasts, original video series, and YouTube videos for B2B companies. Visit www.hatch.fm to learn more.

RV225 - The Future of AI in GTM | Go To Market Live Episode 39

GTM Live