The US stock market began dropping after losing to Canada in hockey… b/c the trade war is a hockey fight.

MrBeast’s business is worth $5B… but he makes more money on chocolate than content.

Southwest just killed its famous “Bags fly free”... and it reminds us of a lesson from The Godfather.

Plus, Trader Joe’s has the greatest art collection in America (and we can prove it)...

$LUV $AMZN $SPY

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

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🏒 “Hockey Fight” — Canada’s electric weapon. MrBeast’s chocolate surprise. Southwest’s Godfather fee.

The Best One Yet