We asked him to share, well, why you shouldn't do CLG.

(00:00) - Introduction
(02:53) - How the community became a thing
(06:53) - Pivoting to Community Building
(12:34) - Challenges in Building a Community
(21:30) - Learning on the Job: The Challenges of Revenue Operations
(22:19) - The Impact of COVID-19 on RevOps
(22:46) - Building a Community for RevOps
(23:18) - Starting a Community: Key Considerations
(23:59) - The Importance of Niche Focus
(25:20) - Community-Led Growth: Success Stories
(26:49) - The ROI of Community Participation
(28:48) - Effective Community Engagement Strategies
(34:31) - The Role of AI and Human Connection in Communities
(38:01) - The Mindset for Building a Community
(41:20) - Customers and prospects

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Community led growth, don't do it (with Matthew Volm)

The Revenue Formula