In this episode of the SaaStr podcast, Brian Halligan, co-founder and chairman of HubSpot, shares insights on the recent downturn and recovery of the SaaS market. He discusses his belief that the SaaS recession came to an end in the third quarter of 2024. The conversation also explores the challenges and benefits of going public, particularly highlighting the significant time commitment involved in managing investor relations. Additionally, they examine how AI is reshaping the SaaS landscape. While established companies have the edge with their data, Halligan points out that innovative startups continue to challenge the status quo, especially in terms of pricing strategies. He also reflects on how he enhanced HubSpot's board meetings by shifting from traditional executive presentations to more engaging, interactive discussions.
