In this podcast episode, the focus is on the rising trend of Amazon seller suspensions and how to enhance account health. The guest, an expert in eCommerce compliance, points out that suspensions are becoming more common due to issues like stolen goods entering the platform, tighter enforcement of current policies—particularly for bundles and consumables—and Amazon's advanced monitoring systems. To keep your account in good standing, it's crucial to regularly check the account health page, address any violations promptly (even those labeled "no impact"), carefully examine communications from Amazon, and set aside a financial buffer for unexpected suspensions. The episode cautions against taking shortcuts and stresses treating selling on Amazon as a serious business with real financial obligations.