Meet Amit. She’s a brilliant marketer and is Head of Marketing at GoFundMe. She’s joining us for an insightful discussion on how social media is revolutionizing the way people discover, share, and support causes📲 Plus, we're diving into GoFundMe’s Social State of Giving Report exploring how different generations — from Gen Z to Boomers — engage with charitable causes online. Grab your notepad because we're talking trends, where the opportunities for activation are, and exploring who's doing it well ✍️

💡 Learn

How Gen Z is leading the charge in social giving
Why impact creators are becoming powerful voices for change
Ways orgs can harness the power of digital sharing

Today’s Guest
Amit Meredith, Head of Marketing, GoFundMe

Episode Highlights

Setting the tone + why this data matters (3:35)
Key findings from The Social State of Giving Report (5:20)
Generational giving differences (7:35)
Next steps for nonprofits after reading this report (15:15)
Tips for engaging influencers (17:25)
Co-creating content with your community (23:00)
Influencer + nonprofit collaboration examples (25:20)
Amit’s One Good Thing: Bring that IRL and digital community together. Make it easy for people to share. (28:30)
How to connect with GoFundMe (31:25)

For more information + episode details visit: weareforgood.com/episode/591.

Move At the Speed of AI with Cadenza

Meet Cadenza. An intelligent, AI-backed hub for your organization’s knowledge, storytelling + impact. Cadenza helps you work smarter + with more ease.

Schedule a free demo by visiting getcadenza.com 🥳 Tell them We Are For Good sent you!

Support the show

Become a Member and Get All-Access to Everything We Are For Good!
Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.

Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter

591. The Social State of Giving: How Digital Platforms are Shaping the Future of Philanthropy - Amit Meredith, GoFundMe

We Are For Good Podcast - The Podcast for Nonprofits