This episode features a conversation with Ajay Bam. We discuss why you need to harness the power of video for your marketing.

On the Show Today You’ll Learn:

- How to influence the shopper journey with video
- The power of video for personalized marketing
- How to use UCG content for your marketing
- Why video SEO is important
- And more

Ajay is currently the co-founder and CEO of AI innovator Vyrill.com, a U.C. Berkeley Skydeck-founded startup. Ajay pioneered the adoption of mobile devices for personalized loyalty, rewards, offers, and payment management. He is a recipient of many issued patents in the mobile commerce space. Ajay is an alum of the University of Mumbai, East Tennessee State University, and Babson College with degrees in Computer Science and an MBA.

Links & Resources

Website: https://www.vyrill.com/
Shopify App Store: https://apps.shopify.com/vyrill
LinkedIn: https://www.linkedin.com/company/vyrill/
Instagram: https://www.linkedin.com/company/vyrill/
LinkedIn: https://www.linkedin.com/in/ajaybam/

Continue the Conversation

In our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.

Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.

This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.

Join the only Marketing Optimization Community where Shopify merchants go pro – together. Join here: https://www.clauslauter.com/ecom-merchant-pro/

Subscribe & Listen Everywhere:

Listen On: clauslauter.com |

SPONSORS:

Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/

Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/

Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify

MORE RESOURCES

Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com

Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422

And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

How To Influence The Shopper Journey With Video | #133 Ajay Bam

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast