In this podcast episode, we take a closer look at how to make the most of Amazon's search query performance reports, building on insights from a previous discussion. Uri Rahimi, the creator of the Seller Utilities Chrome extension, showcases exciting new features, including integration with Google Drive. This enhancement simplifies the process of downloading and updating search query performance data in Google Sheets, making it easier and more efficient to manage extensive product catalogs. The conversation explores the extension's capabilities, tackles common challenges, and shares tips for optimizing its use, especially for agencies managing multiple brands. Looking ahead, the extension, which remains free, is set to introduce expanded report coverage and improved keyword ranking features.