In this podcast episode, the hosts delve into the intriguing world of child influencers, or "kidfluencers," exploring how their popularity on platforms like YouTube and Douyin raises important questions about the impact of fame on children's well-being. They discuss the appealing aspects and potential dangers of this trend, highlighting popular content styles from around the globe. The conversation emphasizes the dual nature of kidfluencers, showcasing how they can empower children while also posing risks. Additionally, the hosts stress the vital importance of parental guidance and regulation to help these young stars thrive without compromising their mental health.