In this podcast episode, we explore how companies are transforming in response to advancements in AI, especially generative AI, as highlighted by McKinsey in the book "Rewired." The discussion highlights the diverse challenges businesses face in leveraging AI for significant value, contrasting the strategies of startups with those of established organizations. We also examine key lessons from both successful and unsuccessful AI initiatives. The episode emphasizes the need for a business-driven approach to technology and the essential role of strong leadership and human skills in achieving real success—something that, despite a few early wins, remains out of reach for many companies.