This podcast episode features Nick Bare, founder of Bare Performance Nutrition, as he reflects on his transformative journey from an uncertain marathon runner to a successful entrepreneur, driven by the empowering "Go One More" mentality. Throughout the discussion, Nick shares valuable insights on building a personal brand with authenticity through his YouTube experiences, the significance of strategic financing in scaling a business, effective hiring practices that prioritize culture fit, and his future vision for elevating the Bare Performance Nutrition brand. His emphasis on continual growth, genuine storytelling, and focusing on performance in every aspect echoes a powerful lesson for aspiring entrepreneurs.