This podcast episode delves into the intricacies of Amazon FBA fees and the critical factors impacting seller profitability, emphasizing the necessity for sellers to conduct SKU-level profitability analyses, understand customer lifetime value, and adopt careful tracking of key performance indicators. Paul and Vincenzo address the evolution of Amazon's fee structures and the complexities involved in accurately attributing costs, while advocating for a strategic approach to managing advertising expenses and capitalizing on repeat purchases to enhance overall performance.
