Nate Lagos is one of my favorite thinkers in DTC.

That's because he thinks as well or better than anyone I know about how to do "brand building" in a way that actually generates profit. Put another way, "brand building" doesn't have to = "money burning." At least not for Nate.

On this episode we talk about how Original Grain (where Nate is the CMO) is generating huge growth and profits via brand colabs, working with YouTube creators, and more.

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REFERENCED IN THIS EPISODE

Previous Nate Lagos AFP Episode: ⁠Spotify⁠, ⁠Apple⁠
"⁠Mort's Garage⁠", my brother's vintage video game collection YT channel.
Follow Sarah Levinger On X: @SarahLevinger

FOLLOW UP WITH NATE

Subscribe to Nate's Podcast, Tactical & Practical: Spotify, Apple
Follow Nate On X: @NateLagos

FOLLOW UP WITH ANDREW

Follow Andrew on Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andrewjfaris⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
Email Andrew: podcast@ajfgrowth.com
Work with Andrew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

How Original Grain Is Generating Huge Profits Apart From Meta Ads (With Nate Lagos)

The Andrew Faris Podcast