Always start with purpose with Tanja Laub

This podcast episode features Tanja Laub, a community building expert, who shares her journey and insights into the transformative power of community building, particularly the shift from external to internal communities driven by the pandemic. Emphasizing the significance of purpose, motivation, and the right structures, Tanja discusses practical strategies such as "Working Out Loud" and her Circle model, advocating for a focus on meaningful engagement and impact over mere growth, ultimately reinforcing that true community thrives on inclusive, multi-way communication rather than passive audience engagement.