This podcast episode features Ryan Babenzien, the founder of Jolie, a beauty company that creates showerheads to filter water for improved hair and skin. The episode explores the importance of design in Jolie's success, the unique aspects of their subscription model, their disruption of the plumbing and beauty industries, and their strategy for growing a profitable business with a lean team. It also discusses the use of user-generated content and the impact of TikTok in marketing, as well as the challenges faced by e-commerce businesses in marketing allocation. The episode concludes with a conversation about Jolie's business model, expansion plans, and future roadmap.
