Ep 10 - They‘re Not Learners, They‘re Humans | Marketing For Learning®

This podcast episode explores the use of language in the Learning and Development function and raises concerns about labeling employees as "learners." The speaker emphasizes the need to humanize the approach by considering employees as people and consumers rather than reducing them to a category. Shifting the mindset and using terms like "humans" and "consumers" can better understand and resonate with employees. The episode also mentions upcoming topics related to copywriting, visual language, and branding, and expresses gratitude for the audience's attention and the podcast's success.

Outlines

Sign in to continue reading, translating and more.

Continue

Ep 10 - They‘re Not Learners, They‘re Humans

Marketing For Learning®

The problematic language used to refer to employees as "learners" in Learning and Development

The Problem with Categorizing Employees as Learners

The Quandary of Perceiving Audiences: From Learners to Consumers

Shifting Mindsets and Humanizing Learning Approaches in Marketing For Learning

Ep 10 - They‘re Not Learners, They‘re Humans

Marketing For Learning®

00:08The problematic language used to refer to employees as "learners" in Learning and Development

The problematic language used to refer to employees as "learners" in Learning and Development

02:29The Problem with Categorizing Employees as Learners

The Problem with Categorizing Employees as Learners

05:59The Quandary of Perceiving Audiences: From Learners to Consumers

The Quandary of Perceiving Audiences: From Learners to Consumers

08:31Shifting Mindsets and Humanizing Learning Approaches in Marketing For Learning

Shifting Mindsets and Humanizing Learning Approaches in Marketing For Learning