Ep 52 - Our Learnings From Your Learners

This podcast episode explores the importance of discovery in marketing for learning and development (L&D). The hosts emphasize the need to understand the needs and motivations of employees and learners by speaking directly to them. The discovery process involves gathering insights from learners, stakeholders, and the wider organization to develop targeted interventions and communication strategies. It helps remove biases within L&D teams and ensures that marketing efforts align with the actual needs and perceptions of learners. The episode also discusses the challenges faced by organizations in providing accessible and effective learning experiences, the crucial role of managers and leaders in shaping learning initiatives, and the impact of compliance training on L&D. It concludes with a call to action for listeners to vote for the podcast in the British Podcast Awards.