Kevin Espiritu turned his expertise in web design and passion for gardening into a $7.3 million a year online business. He shares how to start an online business with huge growth potential in this interview.

Kevin started Epic Gardening as a side project while working in marketing at his friend’s startup, Scribe Media. After leaving that role, he quickly built that side hustle into his full-time job, growing revenue by 300% per year for three years straight. This set Epic Gardening up to start selling physical products in 2019, just in time for the pandemic—and when interest in gardening skyrocketed world-wide among people stuck at home.

Today, Kevin talks through how he built his site from scratch and grew it into a 7-figure business. He’ll explain what he learned from his past work in marketing and web design that helped him hit the ground running with Epic Gardening, along with the strategies and tools he uses to manage his business today. You’ll also hear about what missteps he’s made along the way, what he learned from them, and how other entrepreneurs can avoid making those same mistakes in their new online business.

Resources:

Kevin Espiritu - Learn about Kevin’s other projects on his website
Epic Gardening - Find out more about Epic Gardening on their blog
Epic Gardening on YouTube - See Epic Gardening’s YouTube content
UpFlip - Get step-by-step business advice at UpFlip
UpFlip HUB - Knowledge and tools to start and grow a business
Botanical Interests - Seed and garden products from Epic Gardening
Scribe Media - Content and publishing services for business owners
Authority Hacker - Tools to create and grow a profitable website
The 4-Hour Workweek - Book by Tim Ferriss on how to make more by working less

Connect with UpFlip:

For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.

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79. How to Make $7.3M/Year Blogging About Your Hobby

The UpFlip Podcast