The Andrew Faris Podcast

"Media Buying Is Dead" Is The Biggest Lie In Ecommerce

Ecom Profit Fell From 17.7% To 10.6% In A Decade (With Andrew Youderian)

The conversation centers on key findings from a recent e-commerce report, particularly regarding AI adoption, paid advertising strategies, and Amazon's role. It's revealed that 72% of e-commerce brands using AI have not seen a financial impact, which is attributed to the immaturity of AI tools and the time required for...

My COO Replaced 7 Software Tools With One Vibe-Coded App. Here's How It's Changing Our Business.

The podcast explores the balance between AI-driven automation and human creativity in advertising, particularly within the context of Meta ads. It questions the "get rich quick" mentality surrounding AI, advocating for durable, long-term brand building. The discussion highlights the importance of a strong foundational ...

Cody Plofker Media Buying Deep Dive: Reach, Value Optimization, & Reels-First Creative

How The War In Iran Is Affecting Your Supply Chain (And What To Do About It)

The podcast addresses supply chain disruptions impacting e-commerce businesses due to the war in Iran. Lara Guevara from Move Supply Chain provides insights on navigating these challenges, emphasizing the rising fuel costs and their effect on shipping. She advises brands to mark increased costs as surcharges rather tha...

Sampling, Bundling, & Subscriptions: How Offers Drive DTC Growth (With Cherene Aubert)

The discussion centers on the critical role of offers in driving business growth, challenging the conventional marketing focus on ads and emails. Cherene Aubert shares her experience at Bobbi, a formula brand, where she had to reduce demand during a supply crisis, revealing that the offer, not marketing channels, was t...

Only 11% Of Agencies Have Produced Winning AI Ads. Here's What's Actually Happening.

The podcast explores the state of agencies, focusing on key findings from the Foxwell Digital Motion State of Agencies Report 2026. A primary theme is the dual nature of AI as both a significant opportunity and a threat, with many agencies using it for ad creative and research but also expressing concern about its unkn...

This $30M Brand Spends Less On Ads Than You — And Grows Faster

BushBalm's CEO and co-founder, David Gaylord, discusses the company's unique business model, which combines D2C sales with a wholesale channel targeting individual waxing salons. BushBalm started as a pure D2C brand but evolved to serve over 22,000 active waxing salon estheticians through a custom-built portal, BushBal...

Why The Best Meta Ads Agencies Are About To Dominate (And The Rest Will Disappear)

He's Seen 1000s Of Split Tests. Here's What Almost Everyone Gets Wrong. (With Drew Marconi)

The Biggest Threats Facing Our Agency Right Now (With Patrick Coddou)

Andrew Faris and Patrick Coddou explore key challenges facing their agency, AJF Growth, focusing on their revenue model and AI integration. They question whether clients truly value their pod structure of three clients per team, acknowledging the higher pricing but emphasizing dedicated attention. Patrick expresses con...

How To Build A Lean Ecom Team With Offshore Talent + AI (With Gregg Carey)

E-commerce businesses often struggle with management, especially when integrating offshore talent and AI. Gregg Carey of More Staffing, drawing from his experience as an e-commerce operator and Survivor contestant, suggests that companies should focus on operational leverage through talent installation, streamlined wor...

The Biggest Margin Opportunity In Ecom Right Now — And For The Foreseeable Future

The podcast explores how e-commerce businesses can leverage AI and offshoring to reduce operating expenses (OpEx) and increase profitability. It argues that while AI can boost productivity, domain expertise remains crucial for e-commerce operators to identify and capitalize on margin opportunities. The discussion highl...

Outway Socks Grew To $20M And 4x'd Profit By Removing Growth Targets

Outway Socks' Rob Fraser discusses strategies for building a profitable e-commerce brand with Andrew Faris, emphasizing the importance of channel mix and financial maneuvering. Fraser highlights Outway's private label business, Custom Lab, as a key to generating cash flow by securing payments in advance. He also shares...

Connor MacDonald's Channel Diversification Framework For Scaling Past $100M

The discussion centers on ad channel diversification, exploring when and why businesses should expand beyond Meta. Connor MacDonald, CMO of Ridge, shares Ridge's approach, emphasizing that channel diversification should only be considered once Meta is maximized. He notes that early channel expansion at Ridge led to an ...

6 Ad Types Every Meta Ads Account Should Have Right Now

This podcast episode outlines six ad types crucial for any Meta Ads account aiming for growth. It emphasizes the importance of the long-form explainer ad, which details all product features and benefits to capture the attention of interested customers. The classic designed still image ad is also key, especially for bra...

How We Vibe-Coded Software That 3x'd Our Productivity

The podcast explores how businesses can leverage AI to build custom tools that improve workflow and increase efficiency. Sebastian Valiente, founder of Growth Pod, shares his experience in creating an internal agency OS tailored to specific creative workflows, which significantly boosted team output and reduced operati...

Taylor Holiday: Your Ecom Brand Is Ignoring Powerful Revenue Streams

The podcast explores a range of topics, starting with AI's impact on business operations, including the use of AI agents and the creation of internal AI-driven podcasts for business insights. It questions the real-world utility of incrementality testing and creative testing in Meta Ads, suggesting that methodological f...

The Complete Guide To Influencer Marketing For DTC Brands In 2026 (With Josh Durham)

The discussion centers on how brands should approach influencer marketing based on their revenue size, challenging the notion that "paper posts" are dead. Josh Durham of Aligned Growth Management suggests that brands under $10 million in revenue should focus on product gifting in exchange for posts and paid social usag...

He Runs A 7-Figure Brand As A Side Gig (With 6 Kids)

The episode explores the unique business model of Modern Fuel, a pen manufacturer, run by Matt Slykhuis as a "side gig." Matt discusses his decision to insource the manufacturing process, bringing CNC machining in-house to gain greater control over quality and reduce supply chain risks. He details the financial implica...