Where great minds meet. Talks at Google brings the world's most influential thinkers, creators, makers, and doers all to one place. You can watch every episode at YouTube.com/TalksAtGoogle. DISCLAIMER: The views or opinions expressed by the guest speakers are solely their own and do not necessarily represent the views or opinions of Google, Inc. The comments on this channel belong only to the person who posted them. We do, however, reserve the right to remove off-topic or inappropriate comments. Also, the materials presented in the episodes are licensed to Google by the speaker(s). Google does not endorse any products or technology presented by the guest speakers.
Creative entrepreneurship drives the rapid global expansion of the Swiss sports brand ON, which prioritizes radical product innovation over traditional marketing. By shifting from conventional material science to engineering-led design, the company successfully disrupted a saturated footwear market. Central to this suc...
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