The Daily: The Power of Full Funnel Activation, a Shifting Path to Purchase, and What's Next for In-Store Retail Media | Jun 25, 2024
25 Jun 2024
29m
EMARKETER · Business
Behind the Numbers: an EMARKETER Podcast
EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.
Episodes
The Daily: What Kind of Impact Apple Intelligence Will Have, What This Means for OpenAI, and Get Ready for the AI PC | Jun 24, 2024
24 Jun 2024
22m
The Weekly Listen: How News Consumption on Social Media is Different, New Digital Price Tags, and Virtual Store Employees | Jun 21, 2024
21 Jun 2024
43m
The Daily: How Far Have The TV/CTV Scales Tipped and A Shuffle At The Top For the CTV Ad Streamers | Jun 20, 2024
20 Jun 2024
17m
The Daily: More Very Specific 2024 Predictions (Part 2)—Measuring Retail Media, Starbucks Drones, and Publishers and AI | Jun 18, 2024
18 Jun 2024
24m
The Daily: More Very Specific 2024 Predictions (Part 1)—A Paramount Sale, Nordstrom's Next Move, and NBA TV Rights | Jun 17, 2024
17 Jun 2024
24m
The Weekly Listen: The Biggest AI Story No One Is Talking About, YouTube Takes Over the TV, and Personalized Seat-Back Ads | Jun 14, 2024
14 Jun 2024
36m
The Daily: What a TikTok Ban Could Do to Social Search and How AI-Powered Chatbots are Changing How We Look for things | Jun 13, 2024
13 Jun 2024
17m
Reimagining Retail: Why Retailers Are Launching New Store Formats, Which Ones Have Worked, and Which Ones Have Not | Jun 12, 2024
12 Jun 2024
17m
The Banking & Payments Show: Why Gen Z (and Gen Alpha!) Financial Literacy Matters | Jun 11, 2024
11 Jun 2024
20m
The Daily: Ad-Supported vs. Ad-Free Viewers, How Streamers are Driving Revenue, and How TV Consumption Looks in a Few Years | Jun 10, 2024
10 Jun 2024
19m
The Weekly Listen: Navigating Google's 'AI Overviews', The Best New Membership Perk, and Does Every Brand Need a Personality? | Jun 7, 2024
07 Jun 2024
39m
The Daily: News and AI Divided—The NYTimes Sues OpenAI, Other Large Publishers Strike Deals, and How This All Shakes Out | Jun 6, 2024
06 Jun 2024
22m
Reimagining Retail: Retail Pulse Check—Why Prices Are Still a Hot Topic, How People Derive Value, and Why Things Feel Bad | Jun 5, 2024
05 Jun 2024
16m
The Daily: How GPT-4o Can Help Employees at Work, How GenAI Will Shape Teams, and Will AI Have a Seat on the Board? | Jun 4, 2024
04 Jun 2024
21m
The Daily: How The Way Creators Make Money is Changing, Virtual Influencers, and Who Americans Trust with AI | Jun 3, 2024
03 Jun 2024
20m
The Weekly Listen: Caitlin Clark's Effect on The WNBA, Netflix Now Shows NFL Games, and Is TikTok Already YouTube? | May 31, 2024
31 May 2024
39m
The Daily: Measuring Influencer Marketing Efforts, a "People's" Bid to Buy TikTok, and Meta Shuts 'Workplace' | May 30, 2024
30 May 2024
21m
Reimagining Retail: The Unofficial Most Interesting Retailers List (May) | May 29, 2024
29 May 2024
25m
Around the World: How Regulators Are Forcing Social Media Platforms to Think of The Kids | May 28, 2024
28 May 2024
27m
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