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Eric Dyck · Business

The DTC Podcast

What does it take to build and scale a successful direct-to-consumer brand? The DTC Podcast is a marketing strategy podcast hosted by Eric Dyck, with practical ecommerce growth strategies from founders, operators, and marketing experts. Explore DTC marketing, customer acquisition, performance marketing, paid media, conversion rate optimization, customer retention, creative strategy, AI, and brand growth. Hear what works, what fails, and how leading consumer brands adapt and grow. Subscribe for actionable insights to help you build a stronger, more profitable ecommerce business.

Episodes

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Bonus: Glamnetic's Kevin Gould Gets Proactive About Customer Experience with Gorgias' Co-Founder, Romain Lapeyre

22 May 2024
31m
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Ep 406: Studs.com Anna Harmon Owns the Earscape, Scaling to 8 Figures Annually with Experiential Retail (and Word of ... Ear Marketing)

20 May 2024
32m
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Ep 405: Navigating Email Landmines + Bot Click Clarification | AKNF

17 May 2024
22m
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Ep 404: The Marketing Millennials on Cracking the DTC Success Formula in 2024

13 May 2024
51m
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Ep 403: Early Indicators of Amazon Success (Prime Day Prep + AMZ Q2 Earnings) | AKNF

10 May 2024
22m
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Bonus: Increase Your Margins with Effective Inventory Management with Finale Inventory's Pauline Shiu

08 May 2024
28m
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Ep 402: Breanna Moren – True Classic - Turn Customer Support Into A Profit Center

06 May 2024
41m
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Ep 401: Common Google Ads Mistakes – PMax Errors & Overspending on Branded Search | AKNF

03 May 2024
29m
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Bonus: Beyond Awareness, How BYLT Basics Buys TV Ads for Profitability, Brand Building and Incremental Growth with BYLT's Spencer Toomey and Tatari's Greg Kalin

01 May 2024
40m
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Ep 400: Revolutionizing Fatherhood with Dad Gang – Community, Quality & Influence

29 Apr 2024
49m
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Ep 399: Mastering Meta Shops & Ad Instability – Expert Insights on Digital Advertising Trends | AKNF

26 Apr 2024
21m
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Bonus: The Pyramid Model of Influencer Marketing - SARAL's Yash Chavan

24 Apr 2024
38m
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Ep 398: Matt Bertulli from Pela Case and the Operator's Podcast – Earth Day Extravaganza on Sustainable Consumer Goods and the Importance of Material Innovation

22 Apr 2024
44m
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Ep 397: Audience Targeting 101 – Avoid Delusion and Use Data To Understand Your Authentic Audience

19 Apr 2024
27m
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Bonus: Want more incremental revenue? Send more SMS! Postscript's Mike Manheimer shows us the way.

17 Apr 2024
50m
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Ep 396: Unlocking Growth with Kizik – Expert Insights on Marketing, Branding & Product Design

15 Apr 2024
36m
AI processed

This podcast episode discusses the evolution of Kizik, a footwear brand, from targeting a specific audience to expanding into a wider market. The company faced challenges, but through strategic marketing efforts, including a video campaign and collaboration with the Harman Brothers, Kizik achieved success and scaled it...

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Ep 395: Are you using Placement Modifiers on Amazon Ads? (you should be!) + Navigating the new Amazon Fee-Scape | AKNF

12 Apr 2024
27m
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Bonus: The Creative Strategy System to Find More Winning Ads – Motion's Evan Lee and his Blueprint for Creative Success

10 Apr 2024
31m
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Ep 394: Cultivating Growth (and a $7.3M Year with No Ads) – Inside Epic Gardening's Strategic Leap from Content to Commerce

08 Apr 2024
33m
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Ep 393: Staying Inbox-Relevant: JoGo's Tactics for Gmail's Authentication Update | AKNF

05 Apr 2024
34m
Page 17

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