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David Perell · Education

How I Write

Before book sales and PR buzz, your favorite writers began with two things: the blank page and an idea. Each week on How I Write, we go behind-the-scenes with today’s top writers to uncover the meta-mechanics of writing and the lifestyle behind it. You’ll be the first to hear writers deconstruct their creative process: from banging their head on the keyboard to marking the last period of their final draft. Victory. Come discover how great writing is made. And who knows? Maybe you’ll be next. New episodes of the How I Write show go live every week on Apple, Spotify and YouTube.com/DavidPerellChannel.

Episodes

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The Ultimate Guide to Writing with AI | How I Write

26 Mar 2025
1h 29m
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This episode explores the impact of AI on the writing world, arguing that while AI poses a significant challenge, it also presents opportunities for writers to thrive. Against the backdrop of the speaker's experience running a writing school and witnessing the rapid advancement of AI, the discussion pivots to how AI is...

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Johnny Harris: Master Storytelling on YouTube | How I Write

12 Mar 2025
1h 26m
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This podcast interviews Johnny Harris, a YouTube video creator, about his video production process. The interview covers his four-month video creation cycle, from initial idea generation and research to scripting, filming, post-production, and finally, release. Harris emphasizes his unique scripting method, which inv...

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Tyler Cowen: The Most Practical Conversation on AI Writing | How I Write

05 Mar 2025
1h 9m
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This podcast features an interview with Tyler Cowen, an expert in both AI and writing, discussing the practical implications of AI on writing and learning. The conversation covers Cowen's daily use of AI for research and podcast preparation, highlighting the improved quality of his work and faster information acquisit...

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Dana Gioia: Why Poetry Matters | How I Write

26 Feb 2025
3h 10m
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This podcast features an interview with Dana Gioia, exploring his approach to writing, encompassing both journalistic and literary styles. Gioia details his unique writing process, emphasizing the importance of involuntary inspiration, intense first drafts, and rigorous revision. He stresses the need for writers to cu...

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Ward Farnsworth: How To Say Things That Last Forever | How I Write

12 Feb 2025
1h 1m
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This podcast episode features an interview discussing rhetorical techniques to improve writing. The conversation analyzes examples from famous speeches and writings by figures like Lincoln and Churchill, focusing on the use of Saxon vs. Latinate words, epistrophe, anaphora, and chiasmus. The speakers illustrate how s...

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Alex Hormozi: Copywriting Masterclass | How I Write

05 Feb 2025
1h 9m
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This podcast features an interview with Alex Hormozi, a best-selling author, about his writing process. The conversation covers his daily writing routine, book outlining techniques (starting with the table of contents), and his iterative editing process involving multiple drafts and reader feedback. Hormozi emphasize...

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171 Years of Writing Advice in 90 Minutes | How I Write

10 Jan 2025
1h 29m
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This podcast dives into the art of writing, highlighting how accomplished authors from various backgrounds achieve their success. It discusses different writing techniques, like using rhetorical devices such as diacope and chiasmus to make writing more memorable. The importance of defining clear stakes and incorporatin...

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Tucker Max: The King of Memoir Writing | How I Write

16 Oct 2024
1h 35m
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In this podcast episode, the focus is on memoir writing, exploring the importance of honest storytelling and the healing power of expressing true emotions and experiences. Featuring guest Tucker Max, the discussion addresses the challenges of authenticity in both personal and celebrity memoirs. Key themes include the n...

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Richard Powers: Pulitzer Prize-Winning Stanford Professor | How I Write

09 Oct 2024
1h 24m
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In this podcast episode, the hosts explore the art of character development in storytelling, highlighting the significance of internal motivations and conflicts that propel the narrative. They introduce various analytical tools, including the "onion" analogy and the exploration of different types of drama—internal, int...

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Sam Altman: OpenAI Founder Reveals His Writing System | How I Write

25 Sep 2024
48m
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This podcast episode delves into the transformative role of compression in artificial intelligence, emphasizing that the essence of intelligence lies in the ability to distill vast amounts of knowledge into accessible insights. Altman underscores the priority of thoughtful idea generation over mere productivity, sharin...

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Robert Greene: The Blueprint for a Killer Story | How I Write

18 Sep 2024
1h 22m
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This podcast episode features Robert Greene as he reflects on his intricate research process, the evolution of his writing style, and the fusion of intuition and discipline in storytelling, ultimately aiming to inspire writers to find purpose and connection in their craft while creating engaging narratives that resonat...

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Nick Bilton: The Art of Storytelling in Films, Journalism, and Murder Mysteries | How I Write

11 Sep 2024
1h 19m
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This podcast episode highlights the art of visual storytelling in narrative nonfiction, focusing on techniques such as cliffhangers, character nuance, and meticulous detail that elevate a writer's work. Bilton shares his unique process of thinking in images, employing sensory details to engage readers while emphasizing...

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How Peter Attia Wrote His First Book

28 Aug 2024
1h 15m
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This podcast episode introduces the concept of "Medicine 3.0," emphasizing a shift from merely treating symptoms to addressing root causes of health issues, and offers frameworks and strategies for achieving longevity and healthspan. Attia discusses the intricacies of effectively communicating complex medical ideas to ...

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How Ben Thompson Built a Writing Empire

21 Aug 2024
1h 33m
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This podcast episode features Ben Thompson, who shares his insights on the power of volume, storytelling, and consistency in online writing. He discusses his writing routine, the importance of deadlines, and the value of a structured framework to process information. By emphasizing the significance of disagreeable thin...

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Rob Henderson: How To Write A Memoir

14 Aug 2024
1h 34m
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This podcast episode delves into the art of memoir writing, as Rob Henderson discusses his journey from foster care to prestigious institutions like Yale and Cambridge, emphasizing the power of vulnerability and authenticity. Through exploring themes like family and social class, the importance of dialogue, and the emo...

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The Cultural Tutor: Two Kinds of Writing (Which One Are You?)

31 Jul 2024
1h 16m
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This podcast episode examines the contrasting philosophies of minimalism and maximalism in writing, highlighting the cultural shift towards simplicity and efficiency while recognizing the dangers of losing individuality, depth, and grandeur in expression. Speakers delve into how technology, standardized writing tools, ...

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Mark Forsyth: How to Make Your Writing Memorable | How I Write Podcast

24 Jul 2024
56m
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This podcast episode reveals the secrets of creating memorable writing through the use of rhetorical devices, illustrating how techniques like progressia, repetition, and chiasmus can elevate language and leave a lasting impression on readers. Mark Forsyth passionately discusses the evolution of rhetoric, its historica...

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Learn Great Copywriting in 76 Minutes | Harry Dry

17 Jul 2024
1h 16m
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This podcast episode explores the importance of visualization, concrete language, falsifiable statements, and storytelling in copywriting and advertising. It highlights the power of using specific and visual language to create persuasive and memorable copy. The episode also discusses the effectiveness of advertising ca...

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How to Write Fearlessly (like Scott Galloway)

10 Jul 2024
1h 24m
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This podcast episode discusses the importance of storytelling and communication in various contexts, including writing, podcasting, presentations, and social conversations. The speakers highlight the significance of effective communication in crafting compelling narratives and establishing emotional connections with th...

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Everything Nat Eliason Learned Writing His First Book

03 Jul 2024
1h 39m
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This podcast episode explores various aspects of storytelling in writing, emphasizing the importance of developing taste, incorporating emotions, creating compelling promises and conflicts, and bridging the gap between recognizing good writing and producing it. The conversation also delves into the challenges of transi...

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