361. Mastering Confidence: Unleash Your Potential with Neuroscientist Dr. Ian Robertson
26 Jan 2024
49m
Melina Palmer · Business
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
Episodes
360. Work with Your Brain: Unleashing the Power of the DOSE Chemicals (Refreshed Episode)
23 Jan 2024
30m
359. From Stuck to Success: Proven Strategies for Breaking Through Barriers with Adam Alter
19 Jan 2024
48m
358. Unlocking Your Decision-Making Potential: Tackling Cognitive Overload (Refreshed Episode)
16 Jan 2024
38m
357. Quality vs Value: Creating a Clear and Impactful Brand Identity
11 Jan 2024
45m
356. Unleashing the Power of Pricing: Mastering Consumer Behavior for Higher Sales (Refreshed Episode)
09 Jan 2024
47m
355. The Truth About Pricing: Behind the Scenes
05 Jan 2024
38m
354. Discover the Secrets to Successfully Increase Prices for Your Business (Refreshed Episode)
02 Jan 2024
38m
353. Data-Driven Personalization for Online Retail - Jo Evershed and Gareth Harvey
29 Dec 2023
1h 3m
352. Unlocking Consumer Behavior with Imotions: Neuroscience Insights for UX Designers (Refreshed Episode)
26 Dec 2023
53m
351. The Key to Effective Communication: Simplify and Connect with Ben Guttmann
22 Dec 2023
49m
350. The Art of Captivating Marketing: Unleashing the Power of Hype - Michael Schein (Refreshed Episode)
19 Dec 2023
54m
349. Unlocking Success Through Collaboration: Insights from Priscilla McKinney
15 Dec 2023
49m
348. Creating Lasting Connections: The Neuroscience of Memorable Event Design with Jon Levy (Refreshed Episode)
12 Dec 2023
53m
347. Unlocking Business Success: Boost Productivity and Efficiency with Nick Sonnenberg
08 Dec 2023
36m
346. Defeating the Planning Fallacy: Strategies for Smarter Time Management (Refreshed Episode)
05 Dec 2023
37m
AI processedThis podcast episode discusses the planning fallacy and its impact on individuals' time management and cost estimation. The host shares personal experiences and studies that showcase the tendency to underestimate the time required for tasks and the costs associated with projects. The episode provides strategies and too...
345. Applying Psychology to Everyday Life: Practical Strategies for Better Decision-Making - with Paul Bloom
01 Dec 2023
52m
344. Mastering Customer Behavior: Neuroscience Secrets with Prince Ghuman (Refreshed Episode)
28 Nov 2023
44m
343. Books That Will Change Your Brain
24 Nov 2023
34m
342. Melina’s Go-To Brainy Books: Behavioral Economics Books You Need To Read (Refreshed Episode)
21 Nov 2023
22m
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