Practical AI for real marketers. Tools, workflows, and honest conversations to help you move faster, build better, and stay human in the age of AI.
In this podcast episode, marketing leaders are guided through a three-step plan to effectively integrate AI into their teams. The first step is to articulate a clear vision that highlights the advantages of AI, while also addressing any concerns team members might have and linking AI's capabilities to their personal as...
In this podcast episode, the focus is on a powerful prompt designed for ChatGPT's "Memory" feature. This prompt aims to help the AI gain a deeper understanding of you by prompting it to ask meaningful questions about your values, goals, and preferences. Answering these questions can greatly enhance the quality and pers...
In this podcast episode, discover how to harness the power of AI, specifically ChatGPT, for a more effective and insightful SWOT analysis in your marketing strategy. By inputting basic company details and a straightforward prompt, marketers can easily generate a detailed SWOT analysis that outlines strengths, weaknesse...
In this podcast episode, the host shares how they crafted a seven-part series called "Marketing Legends" in just three hours, leveraging AI tools. They used ChatGPT to develop the concept, outline the episodes, generate research prompts, and create the show's title and description. For the cover art, they turned to Mid...
In this podcast episode, Dan Sanchez explores the art of creating custom GPTs tailored for marketers. He highlights the importance of simplifying repetitive tasks and introduces the "When-Do-Ask" framework, which helps enhance collaboration with AI by structuring prompts effectively. Using his own "Showrunner" GPT as a...
This podcast episode delves into the transformative power of AI tools in enhancing video content creation, automating marketing workflows, and streamlining design processes. Dan highlights innovative platforms like Tella for video editing and screen recordings, Zencastr for efficient podcast production, HighLevel for c...
This podcast episode dives into the transformative impact of ChatGPT's O1 Preview model on AI marketing, revealing how it enhances accessibility and depth in AI-driven solutions. Dan Sanchez, the host, highlights its game-changing capabilities through engaging case studies, from crafting effective marketing plans to ge...
In this podcast episode, the host delves into ten unique ways to use ChatGPT for everyday challenges, showcasing its broad applicability beyond just marketing. He shares his personal experiences, using ChatGPT for tasks such as researching 3D printing, fixing software issues, crafting podcast outlines, and even reviewi...
In this episode, host Dan Sanchez shares how he keeps up with the latest in AI, particularly for marketing applications. He highlights several key resources he finds useful, such as newsletters like The Rabbit Hole, YouTube channels such as Matt Wolf's, and podcasts like The Artificial Intelligence Show and AI Explored...
This podcast episode delves into the question of whether AI can truly take the place of a human marketer's mind. While today's AI lacks the ability to fully mimic human problem-solving and strategic thought, two promising approaches—developing custom GPTs and training niche LLMs—offer opportunities to harness AI for sh...
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