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This episode was kind of crazy to research.

In this episode, I’m breaking down what I’m calling “Title Theatre”—the growing trend of companies inflating job titles, rebranding roles, and handing out “promotions” that don’t actually come with more money, power, or stability.

And this isn’t random. It’s happening right now, and it’s being accelerated by AI.

As companies restructure around automation and efficiency, we’re seeing a shift toward “doer roles,” more aggressive (and often masculinized) job titles, and a workplace culture where your title sounds more important… but means less.

So what does that actually mean for your career?

Sources:

https://www.fastcompany.com/91526554/marketing-jobs-engineer-role-job-listings-curious-phenomenon-sign-of-masculinization

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Welcome to Title Theatre: Your Job Title Is Changing, Your Pay Isn’t

Clock In with Emily Durham

Welcome to Title Theatre: Your Job Title Is Changing, Your Pay Isn’t