For Chris Cocks, staying relevant as a 100-year-old company means knowing which principles to protect and which ideas to reinvent.

In this episode, Eric Becker sits down with Chris to explore how iconic brands navigate innovation and rapid technological change. They discuss Hasbro's approach to deciding when to swing for the fences and when to play Moneyball.

From creative risk-taking to the three pieces of advice that helped him build a career he loves, Chris shares how enduring companies adapt through disruption while staying anchored to the values and products people connect with most.

Key Takeaways

How to know when to swing for the fences and when to play "Moneyball" in business strategy
How diversification helps organizations take bold risks and withstand disruption
How legacy brands like Hasbro create emotional connection for both employees and global fan communities
Chris Cocks' three most important lessons for long-term success

If you're building a company, leading through change, or thinking about the future of leadership in the age of AI, this conversation offers a sharp look at what keeps businesses evolving for generations.

Listen and subscribe:

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Apple Podcasts: https://podcasts.apple.com/us/podcast/the-long-game-with-eric-becker/id1896628025

Spotify: https://open.spotify.com/show/033g1SCSMkQQXnNfn2SQV9

Chris Cocks LinkedIn: https://www.linkedin.com/in/ccocks/

Hasbro: https://corporate.hasbro.com/en-us

Eric Becker LinkedIn: https://www.linkedin.com/in/ebecker1/

Eric Becker: https://cressetcapital.com/about/team/eric-becker/

The Long Game book: https://longgamebook.com/

Hasbro CEO Chris Cocks on the Business of Play

The Long Game with Eric Becker

Hasbro CEO Chris Cocks on the Business of Play