Vik Sohonie is the two-time Grammy-nominated founder of Ostinato Records, uncovering rare music and building frontier-market cultural IP from Africa, Asia, and beyond for global audiences and investors.

Top 3 Value Bombs

1. Longevity comes from patience, discernment, and thoughtful decisions, not constant hustle.

2. The next wave of opportunity lies in emerging markets and cultures.

3. Own intellectual property, not just content, to build lasting value.

Explore the Ostinato Records catalog to discover music from underrepresented cultures around the world - Ostinato Records

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Turning Forgotten Music Into Frontier-Market Cultural IP with Vik Sohonie

Entrepreneurs on Fire

Turning Forgotten Music Into Frontier-Market Cultural IP with Vik Sohonie