Beauty retail whisperer Alison Hahn is one of the industry's most sought-after experts, with a track record of identifying major players like Patrick Ta, Kayali, and Makeup by Mario. On this episode of Fat Mascara: Business Desk, Hahn talks about selling to Gen Alpha, reengaging Gen Xers, beauty dupes, the big mistake celebrity founders often make, tough vendor conversations, and more.

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Business Desk: Alison Hahn, Beauty Retail Expert and Former SVPof Makeup, Fragrance, and Sephora at Kohl’s

Fat Mascara

Business Desk: Alison Hahn, Beauty Retail Expert and Former SVPof Makeup, Fragrance, and Sephora at Kohl’s