
60-Minute B2B Blitz: 9 Marketers Share Their Best Plays from 2026 (So Far)
The Dave Gerhardt Show (from Exit Five)
Marketing professionals share high-impact, real-world tactics for B2B growth, focusing on actionable strategies rather than theoretical concepts. Key presentations include using comic-style visual clips to boost podcast engagement, mapping messaging triggers to specific buyer segments, and leveraging API-connected AI tools like Claude Code to automate LinkedIn ad management and budget pacing. Other strategies emphasize treating internal teams as a primary distribution channel for industry events and utilizing seller-led media to build familiarity with target accounts before initial outreach. These sessions demonstrate how integrating AI into existing workflows—such as mining sales call data for objection handling and messaging refinement—drives measurable efficiency. The event highlights the shift toward outcome-based marketing, where brand, demand, and revenue are treated as a single, cohesive conversation rather than disconnected silos.
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