How do you apply AI to one of the world’s most perishable supply chains?

In this episode of Technovation, host Peter High speaks with Sankar Chinnathambi, CIO of Driscoll’s, the world’s largest berry company. With operations spanning more than 30 growing regions and products sold in approximately 60 countries, Driscoll’s faces a unique challenge: moving billions of berries from harvest to consumers while preserving freshness and quality.

Sankar discusses how Driscoll’s is using AI, predictive analytics, and digital platforms to improve grower collaboration, supply forecasting, pricing optimization, and supply chain visibility. He also shares the company’s broader modernization strategy, including ERP transformation, BerryGPT, and technology initiatives designed to accelerate innovation while supporting growth, sustainability, and resilience.

Key discussion topics include:

Building an AI-powered digital agronomist
Modernizing forecasting in a supply-constrained business
Creating a global digital backbone with Oracle Fusion
Using real-time monitoring to preserve product quality
Accelerating agricultural innovation through technology

This episode is presented by Celonis — Give AI the context it needs. Learn more at celonis.com

Sankar Chinnathambi on AI, Forecasting, and Digital Agriculture at Driscoll’s

Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

Sankar Chinnathambi on AI, Forecasting, and Digital Agriculture at Driscoll’s