On this week's episode of the podcast, I am joined by Adam Epstein, the co-founder and CEO of Gigi, to talk about Amazon’s strategic advertising advantages. Among other things, we discuss:

The value of Amazon’s deterministic identity spine, which spans ninety percent of US households
Whether Amazon can successfully transition its e-commerce data dominance into non-endemic categories like automotive and pharmaceutical services
The risks faced by independent demand side platforms like Trade Desk as tech giants internalize inventory
What role agencies will play in a future where AI agents manage cross-channel programmatic media buying autonomously
When shoppable TV transitions from a niche consumer behavior to a primary driver of performance marketing results
How the integration of Amazon’s retail data with AI chatbots might permanently displace traditional search-based product discovery

Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:

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Interested in sponsoring the Mobile Dev Memo podcast? Contact Mobile Dev Memo advertising.

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Season 7, Episode 18: Understanding Amazon's advertising advantages (with Adam Epstein)

Mobile Dev Memo Podcast

Season 7, Episode 18: Understanding Amazon's advertising advantages (with Adam Epstein)