In this episode, Keith sat down with Michael Fors, inventor and owner of the Liquid Jazz Experience, to explore how a simple ritual turned into a patented product.

What started as a weekly wine night with friends evolved into something much bigger. Over time, Michael began to notice a small but consistent problem. Great wine often needed time to open up, but real moments do not wait.

That observation led to an idea. And that idea eventually became Liquid Jazz, a decanter designed to bring wine to life in minutes.

In this conversation, Michael shares:

How a 26-year tradition became the foundation for a product
The moment of insight that came from watching ocean waves
What it really takes to turn an idea into a patent
The challenges of bringing a product to market
Why not every idea should become a business

This is a story about paying attention, solving real problems, and knowing when to take something seriously.Connect with Michael Fors:

Website: https://liquidjazzexperience.com/pages/about Instagram:
https://www.instagram.com/liquidjazzexperience/

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From Wine Night to Patent: Michael Fors and the Story Behind Liquid Jazz

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From Wine Night to Patent: Michael Fors and the Story Behind Liquid Jazz