Watch our exclusive interview with Keith Peiris, Co-Founder and CEO of Lightfield.

This is a story of what #entrepreneurship is all about—from the team that built Tome to 25M users in just two years, and is now tackling the #CRM space with Lightfield.

We began by discussing how Keith communicated this pivot to #investors, and more broadly, when is the right time to #pivot and focus on the real problem. In Lightfield’s case, it’s about giving #AI the right context to take #CRM to the next level.

We then explored how Lightfield is adjusting its #GTM strategy to take on CRM’s big #incumbents — showing how a 20-person team can ship #features #faster than companies with 20,000, and even going door-to-door to demonstrate what a modern #SMB-focused CRM looks like.

Finally, we discussed how Lightfield balances automation with #augmentation in the #AI era, how they leverage #proprietary customer data while ensuring privacy, and how they prioritize which AI models to use.

And where does Keith get his best #ideas? 💡🚴‍♂️🛣️

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Interviewers: Yossi Garmazi & Álvaro Jiménez Cabello de los Cobos.

#tech #ai #innovation #CRM #Entrepreneurship

Chapters:

00:00 Intro

01:02 Time at Facebook, Instagram

03:45 Tome explosive growth

06:29 Pivoting from Tome to Lightfield

16:53 Communicating the pivot with Investors

20:53 Lightfield: Transforming CRM space

24:40 CRM: Balancing Automation & Augmentation

28:24 Propriety data Vs Privacy

30:15 Representatives in the AI era

32:27 AI Agent: accelerating time to Demo

34:06 Which AI model to use?

35:43 AI Agent: Hype Vs Reality

37:58 Advice for entrepreneurs

39:07 Mentors

40:33 Hobbies

41:37 Favorite book

42:59 What keeps you motivated?

44:36 Other profession

AI Summit: Keith Peiris, Co-Founder and CEO of Lightfield

Boardroom Club

AI Summit: Keith Peiris, Co-Founder and CEO of Lightfield