There's a new beauty trend in town: why are women trying to look...lifeless?

Today’s guest, Jessica DeFino - beauty reporter, critic, and author of the FLESH WORLD Substack - says contemporary glamorization of anti-aging products and long dead icons like Caroline Bessette Kennedy all fall within a macabre beauty trend, what she calls ‘the morgue gaze.’ Ageless, poreless, lifeless beauty inspiration keeps consumers coming back for more numb, frozen aesthetics - forever. Jessica joins host Brittany Luse to break down what the morgue gaze is and why we’re so fascinated with the beauty of lifelessness.

Want more about beauty? Check out these IBAM episodes:
The beauty industry has an Epstein problem
Looksmaxxing is teaching men that pretty hurts.
Peptides & the pursuit of the "perfect" body

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The morbid lifelessness of modern beauty

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The morbid lifelessness of modern beauty